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ETC Board of Directors



The Board of Directors are responsible for the governance of ETC and sets its Mission and Vision, as well as strategic direction and policies.

The Board selects and reviews the performance of the CEO, and ensures adequate resources are available to permit the CEO to effectively manage the operation of the organisation.

The Board monitors the organisation's operations, approves the annual budget and the Annual Report. The Strategic Plan is reviewed annually by the Board and revised every three to five years to reflect new directions for the Company, and changes to our business environment.

Collectively, our nine Board members bring extensive professional, community oriented and private business expertise to their roles, and have a true passion for the communities in which we operate.

Rod McKelvey

Member - Australian Institute of Company Directors


Rod McKelvey was elected to the Board in October 2009 and to the Chair in May 2012.

He was a partner in Sydney-based advertising, packaging and production companies, with a special interest in sustainability, which eventually led him to a career in sustainable primary production on the NSW North West Slopes.

He is an experienced community representative, particularly regarding environmental, planning, and Aboriginal issues, and has served on federal, state and local boards and committees since 1992.

As a Coffs Harbour City Councillor and Deputy Mayor, he developed a strong interest in governance and professional development and continues to maintain close links with local governments and government representatives throughout the region. 

Rod is currently Deputy Chair of the Board of the NSW Northern Rivers Catchment Management Authority, a Director of Yarrawarra Aged Care Ltd. (Jagun Aged Care), Chair of the NSW NPWS North Coast Region Advisory Committee, Chair of the Australian Government's Community Environment Grants Moderation Panel, and serves on several other community-based advisory groups and committees.

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Vincent has an extensive background in commercial and business law. He is also an expert in contracts, land acquisition, commercial leasing, intellectual property, estates and property law.

He is currently the Practice Group Leader - Business and Private Clients at Slater & Gordon Lawyers in Coffs Harbour. Previously he was a partner at Crane Butcher McKinnon Lawyers.

Vincent holds a Bachelor of Social Science majoring in Psychology and Recreation and a Bachelor of Laws.

Vincent has been a Board member of the Mid North Coast Community Care Options and a member of Rotary Day Break in Coffs Harbour

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Tracey Adendorff

Bachelor of Psychological Science Honours; Bachelor of Education (Secondary); Bachelor of Arts (Communications); Post-Graduate Diploma in Marketing Management

Tracey joined the ETC Board in 2007. 

She is a rehabilitation consultant for Recovre working with clients with psychological injuries.

Previously Tracey worked as the Executive Officer of Coffs Coast Tourism, a membership funded industry organisation that works closely with Industry and Council to create opportunities for business to participate in the growth of tourism in the region.

Tracey worked in the advertising industry, training at Saatchi & Saatchi and worked on key FMCG accounts such as Procter & Gamble, and Colgate. After nine years in advertising, Tracey was engaged as the Product Manager for Columbia TriStar/Sony Pictures reporting directly into the USA and the UK. Further opportunities enabled her to Project Manage the European expansion of the largest Cinema Chain in South Africa into Europe and Dubai before finally settling in Australia.

Tracey is interested in initiatives that will grow the region and are sustainable in the long term.

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Graeme Singleton

Bachelor of Arts, Diploma of Education


Graeme was elected to the ETC Board in 2004.

He is an award-winning journalist with more than 30 years experience in TV news, current affairs and lifestyle programs, as well as print media.

Graeme won the Bicentennial "Peter" Award for Broadcast journalism when he was a senior reporter with ABC-TV news. Graeme is also a qualified teacher, has worked with unemployed youth and adults and is passionate about social inclusion issues.

A fourth generation local Graeme is also a partner in a video production business and runs a small farm along ecologically sustainable principles at Crossmaglen where he breeds stud cattle and is actively involved in land and riparian zone rehabilitation.

He is the immediate past president of the Square Meaters Cattle Association of Australia.

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Lorraine Mouafi

Master Project Director (MPD) Level 6


Lorraine Mouafi was appointed to the ETC Board in 2008 and served as Chairperson in 2011/12.

Lorraine's background includes 12 years' experience in commercial accounting in advertising, drafting and computing enterprises. She changed career direction and entered into senior sales and marketing functions within the computer industry for 14 years.

In 1990, Lorraine moved into the highly competitive private vocational education and training market in senior business management roles, which included offshore business development. Lorraine's knowledge and skills led her into TAFE NSW Corporate Marketing as the Commercial Client Services Manager/Business Support Manager in 1994 with the primary responsibility of providing commercial marketing intelligence, business development and project management support for growth market areas across NSW.

Lorraine is actively involved as a business mentor and represents the community on several committee memberships, including the newly established Women on Boards Mid North Coast (WOBMNC) and Rural Women Connect (RWConnect).

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Michelle Geddes

Bachelor of Financial Administration, Masters in Taxation; Chartered Accountant; Chartered Tax Advisor; Chartered Self-Managed Super Fund Specialist


Michelle Geddes was elected to the ETC Board in 2012.

She is a senior associate at a Coffs Harbour accounting firm, Bentley Brett & Vincent, and has been employed in the accounting and taxation industry for twenty years.

After completing her degree Michelle relocated to the UK, where she was employed as a senior management accountant with a large multinational firm.

Michelle specialises in superannuation and the SMSF industry.

Michelle has been involved with a number of community and not-for-profit organisations and volunteers many hours each year to assist on various committees.

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Chris Hines

Licensed Real Estate Agent, Stock and Station agent and Auctioneer, Chair of the Coffs Harbour Branch of the Real Estate Institute of NSW

Chris Hines was elected to the ETC Board in 2013.

He is presently a Director and owner of Unrealestate Coffs Coast, and is a Licensed Real Estate Agent, Stock and Station agent and Auctioneer. He is also the Chair of the Coffs Harbour Branch of the Real Estate Institute of NSW, as well as a Committee Member of the Coffs Harbour Chamber of Commerce.

He was also a Senior Investigator/Detective Sergeant as well as Police Negotiator, in a policing career spanning nearly 20 years in the NSW Police Force. During this time he was awarded the National Medal, Police Medal, Bronze Medal for Bravery, as well as a NSW Premiers Award and other citations.

Along with his wife Kerry he has been involved in, and supports a number of local Charities and Community events and has a keen interest in seeing the Coffs Coast and indeed the North Coast area evolve to its full potential.


Ian Preston

Graduate Diploma Local Government Management, Fellow-Local Government Managers Australia


Ian Preston was elected to the Board in 2013.

He has an extensive career in Local Government spanning more than 47 years and during this time held a number of senior management positions, including General Manager of North Coast Water.

In terms of career highlights, Ian managed the award winning Regional Water Supply Scheme that provides long term water security for the Coffs Harbour / Clarence Valley communities.

He is currently providing strategic planning advice to local government in a part time capacity and has also worked for the private sector in a project planning role.

Ian enjoys making a contribution to the community and brings a wealth of experience to the ETC board.

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