Creative Marketing | ETC - Enterprise and Training Company

Creative Marketing

Marketing yourself or your business is probably the last thing on your long list of things to do – but it is an essential part of building a successful business.

Lee and Anya Dixon from DXN Solutions will be delivering a powerful session on Creative Marketing that will assist businesses to stand out from the crowd and ensure they have a clear message, a clear plan and measurable results.

After years of working in the corporate world in the UK, Lee and Anya decided it was time to make a change and moved to Port Macquarie.

“We moved with no house, no jobs, just a bag each for our 3 girls to carry,” Lee said.

“After settling in and finding work, it was clear that there were so many businesses who were great at what they did, but weren’t great at telling everyone else.”

Lee and Anya established DXN Solutions to put their skills and background to work to assist local businesses market their wares.

“We adopted a strapline from the beginning for DXN Solutions – ‘Dare to be Different’, as it was clear that the majority of businesses where still trying to think and work in the same way.

“So we began challenging our clients’ thought and business process to find their USP (Unique Selling Point).”

DXN Solutions works closely with a team of talented and gifted designers and developers who can help new businesses create their own unique brand or existing businesses move forward with their existing branding.

“By providing logos, business cards, flyers, websites, e-newsletters and more we can help you cement your position in the market place and ultimately drive more customers to your services or products,” Lee said.

Event organiser, ETC Business Advisor Marilyn Breen said the inaugural, Creative Industries Forum – The Business of Being Creative was designed to help people turn their creative endeavours into a profitable business.

“The Mid North Coast is home to a vibrant and diverse creative industries sector,” Ms Breen said.

“We are aware that many people start creative businesses because they’re passionate about their creative product or service and not because they’re passionate about business and many of these people are sole traders or work from home so it’s difficult to reach out to them to offer business support.”

Lee and Anya said they were keen to be presenting at the Forum.

“We love working with new ideas, creative people, exploring new opportunities and connecting like-minded businesses in our area. So the inaugural Creative Industries Forum will be an Eye Opener for us all,” they said.

The forum will run on Tuesday 24 May at the Slim Dustry Centre in Kempsey from 9am to 6pm. Early bird tickets only cost $69!

To find out more information visit: www.etcltd.com.au/creativeindustriesforum or contact Marilyn Breen, ETC Business Advisor, Kempsey on 0417 201 794 or Kevin Riddell, Business Programs Manager in Coffs Harbour on 0408 128 496.

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